ASCD Book Covers
I worked closely with the art director to create a series of book covers for ASCD, a global education organization committed to empowering educators and advancing equitable, whole-child learning. Each cover translates complex educational themes into clear, compelling visuals, grounded in ASCD’s mission as well as the unique vision of each author.
Through a collaborative design process, we developed solutions that balance thoughtful typography and purposeful imagery, ensuring each title communicates its core ideas while staying aligned with ASCD’s broader brand system. The result is a cohesive yet distinctive collection of covers that elevate each author’s perspective and support ASCD’s goal of inspiring meaningful, inclusive learning.
a few of the Initial sketches and cover drafts that were
shown to the client:
Finding Your Leadership Soul
I designed the cover and interior for Finding Your Leadership Soul by Carlos Moreno, published by ASCD. Structured as three letters to former students who have passed away, the book reflects on grief, remembrance, love, and vulnerability, asking what educators can learn from these experiences about the deeper work of leadership. The design challenge was to honor the emotional weight of the manuscript without making it feel overly dark, creating a visual system that balanced somber subject matter with warmth, clarity, and reflection. Across both the cover and interior, I aimed for a restrained, thoughtful approach that supported the intimacy of the writing while remaining accessible to an audience of educators and school leaders.
The cover features my illustrations of the three former students, developed from real photos shared by the author, along with hand-written excerpts from the letters to reflect the book’s emotional intimacy.
Make Teaching Sustainable
For Make Teaching Sustainable: Six Shifts That Teachers Want and Students Need by Paul Emerich France, I designed a high-energy, display-driven cover that translates the concept of educational “shifts” into dynamic graphic movement.
The visual identity relies on bold, stacked typography set at dynamic angles, interrupting the composition to mirror the book’s call to rethink traditional teaching mindsets. Saturated color bands in coral, teal, sage green, warm yellow, and sky blue visually represent the book’s six fundamental mindset shifts. The diagonal lines create strong visual momentum across the front, spine, and back cover, guiding the reader’s eye while establishing an approachable, contemporary presence that sets the book apart from traditional education titles.
School Culture Rewired
2nd Edition
For the 2nd edition of School Culture Rewired, I designed a cover refresh that repurposes key visual elements established by the previous designer while modernizing the overall aesthetic. Retaining the core typography and vibrant color palette as requested, the composition evolves the original graphic linework by connecting it directly into the central title text. These dynamic line interactions create active visual momentum across the cover, offering a direct nod to the concept of "rewiring" and transforming the 1st edition’s static elements into a cohesive design narrative.
1st edition
book cover
